By Yuefei Su, CEO of Amath
Many education apps have a low completion rate. One of the main reasons is that the apps are not motivated enough, which makes it impossible for players to complete tasks spontaneously without external pressure.
According to the psychological characteristics of users of different age levels, amath carefully designs corresponding incentive methods, and innovates in forms such as pictures and special effects to stimulate players’ enthusiasm and increase attractiveness.
Amath puts a variety of incentives in the education app, so that the product has an endogenous incentive function. Players are unknowingly motivated, forming positive psychological feedback, and ultimately improving the completion rate of the product. Users also fell in love with the exercises.